Privacy Policy

1. Data we collect

We collect registration data (name, email, phone), public profile data (photo, bio, niche, social networks), metrics you provide or connect (e.g. Instagram), and usage logs needed to operate the marketplace.

When you connect Instagram with Instagram Login, we may receive: Instagram user ID, username, account type (Business/Creator), profile picture, follower count, media IDs and permalinks of posts you authorize us to read, and media/account insights (such as views, reach, and interactions) needed to verify campaign deliverables.

2. How we use it

We use the data to operate accounts, display profiles and campaigns, process applications, improve the Platform, prevent fraud, and comply with legal obligations.

Instagram data is used to (a) confirm that a creator connected their own professional Instagram account, (b) match submitted deliverable permalinks to media on that account, (c) show campaign performance metrics to the hiring brand for posts the creator submitted, and (d), when the brand enables it on a campaign, send one automatic private reply (DM) to people who commented with the configured keyword — only from the creator’s account and only in response to that comment (Private Reply). We do not publish Instagram content on the creator’s behalf without their action.

3. Instagram / Meta Platform data

Instagram access tokens are stored encrypted at rest and associated with a single WozAds profile. Each Instagram user ID can be linked to only one WozAds profile. Tokens are refreshed or revoked when you disconnect Instagram, when Meta sends a deauthorize callback, or when you request deletion.

Deauthorize callback: POST https://wozads.com/meta/instagram/deauthorize. Data deletion request: POST https://wozads.com/meta/instagram/data-deletion (status at GET https://wozads.com/meta/instagram/data-deletion/status). You can also disconnect Instagram anytime under My Data, or email help@wozads.com.

3. Sharing

Public profile data is visible on the marketplace. Campaign data may be shared between advertiser and influencer as needed for execution. We do not sell your personal data.

5. Retention and security

We retain Instagram connection data while your account remains connected and for a limited period afterward as needed for disputes, fraud prevention, or legal obligations. We apply encryption in transit (HTTPS) and encrypt Instagram tokens at rest.

4. Your rights

You may request access, correction, or deletion of personal data, under applicable privacy law (including LGPD where it applies), at help@wozads.com.

5. Contact

Privacy officer / support: help@wozads.com.